Shoploop by Google; video shopping platform | Arriba Trends

Shoploop by Google; video shopping platform


Shoploop by Google: As the data penetration has increased throughout the world, various online experiences such as live streaming, online shopping, online games , entertainment and many more other segments have got the attention of the masses. Thus to attract the much more involvement of the audience several innovative efforts have been done by the various organisation across the world. One such latest effort in the segment of the online shopping has been done by the Google as they launched their video shopping platform named Shoploop. Through this platform Google has tried the 90 sec content to introduce customers to the new products.

Stating about their new product Google stated, “The experience on Shoploop is more interactive than just scrolling through images, titles and descriptions on a traditional e-commerce site“. They also mentioned that currently they will only be focusing the beauty industry in categories like hair, nails, skincare and the makeup.

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