In a latest study done by ‘Brand Finance Global 500 2021’ Reliance Jio has emerged as the fifth strongest brand in the world. The Mukesh Ambani led one of the most expansive start-up of India scored 91.7 out of 100 as reported by Economic Times.
Founded in 2016, the telecom company Reliance Jio has today become the largest mobile network operator in India and the third largest in the world with around 400 million active subscribers.
Reacting to the news the company stated, “Entering the ranking for the first time this year and claiming the title of the world’s 5th strongest brand, is Indian telecoms giant, Jio, with a BSI score of 91.7 out of 100 and the elite AAA+ brand strength rating”. Adding to it the company also said that it has the genuine affection from the consumers.
Compared to its competitors in India, the company scored highest in all categories; reputation, innovation, recommendation, consideration conversion, word of mouth, value for money and customer service.